What term describes a fashion retail operation that temporarily occupies space?

The term that describes a fashion retail operation that temporarily occupies space is "pop-up shops." Pop-up shops are a unique retail concept characterized by their temporary nature and frequently changing locations. They allow brands to generate buzz, test new markets, or promote specific collections without committing to long-term leases. This model is particularly popular for seasonal promotions, product launches, or to create excitement around limited-time offers.

In contrast, online marketplaces refer to digital platforms where multiple sellers can offer their products, but they do not involve the physical presence associated with pop-up retail. Luxury boutiques and chain stores represent more permanent retail operations, typically established with long-term strategies and fixed locations. Thus, pop-up shops stand out for their temporary occupancy and adaptability, making them a distinct approach within the fashion retail industry.